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PERCEIVED VISUAL AESTHETICS OF EMOTIONALLY EVOCATIVE HOMEPAGES: AN INVESTIGATION OF AFFECTIVE QUALITIES IDENTIFIED WITH EMOTIONAL DIMENSIONS
aesthetic design aesthetic category
2015/5/27
Lee, and Choi (2003) identified design factors for homepages that elicited aesthetic
dimensions in Web users viewing homepages. However, their study was not crosscultural.
The focus of this invest...