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iPosture:The Size of Electronic Consumer Devices Affects Our Behavior
Technology Behavior Health Size Outcome or Result Power and Influence
2015/4/28
We examined whether incidental body posture, prompted by working on electronic devices of different sizes, affects power-related behaviors. Grounded in research showing that adopting expansive body po...
Research of Female Consumer Behavior in Cosmetics Market Case Study of Female Consumers in Hsinchu Area Taiwan
Lifestyle Variable Demographic Statistics Variable Product Attribute Mean-End Chain Consumer Behavior
2013/2/23
The rapidly changing social situation in the latter part of the 20th century, such as revolutionary movement for women’s equal rights, significantly affects the women consumer behaviors as well as imp...
Internet Dependency Relations and Online Consumer Behavior:A Media System Dependency Theory Perspective on Why People Shop, Chat, and Read News Online
Internet Dependency Relations Online Consumer Behavior A Media System Dependency Theory Perspective
2009/12/2
This study introduces Internet Dependency Relations (IDR) as a predictor of online consumer activities. IDR is based on the theoretical perspective of Media System Dependency theory, which postulates ...
Proposal of Detention of Intangible of the Consumer as Form to Prioritize the Investments in Intangible Assets of the Organization
Intangible values organization assets value added
2009/12/1
The tangible and intangible values, are defined by the organizational subsystem (company) or defined by the social subsystem (consumer), subsystem in function of its symbiosis. The clear definition of...
Green Advertising and Environmentally Responsible Consumer Behaviors: Linkages Examined
Consumer Behaviors Linkages Examined
2009/12/1
Recently, global warming and environmental issues have come to the forefront, with companies like Coca-Cola joining General Electric Co., Toyota, IBM and others to focus on sustainability (Bush, 2008)...